Hallmark Joins “Force Friday” Celebration to Announce New Products for Star Wars: The Force Awakens
KANSAS CITY, Mo. (Sept. 4, 2015) — As excitement builds for the Dec. 18 release of Star Wars: The Force Awakens, Hallmark announces new products coming to Hallmark retailers and Hallmark.com featuring heroes and villains from the new film.
Hallmark Keepsake Ornaments, itty bittys® plush characters and Cubeez stacking boxes, as well as greeting cards, gift wrap and gifts inspired by the latest additions to the Star Wars saga will become available beginning next month, expanding Hallmark’s lines of Star Wars products already popular with fans of all ages.
“It’s an exciting time with Star Wars fans preparing to see their new and classic characters back on the big screen,” says Christine Taylor of Hallmark Licensing. “We’ve created a great line-up of products to extend and complement the movie-going experience for longtime fans as well as new ones, and we can’t wait to share them.”
The Force Awakens slate from Hallmark kicks off Oct. 3 when the Kylo Ren branded ornament joins the ranks of other Star Wars Keepsake Ornaments on Keepsake Ornament Debut weekend. The chrome-armored Captain Phasma ornament will become available as a Keepsake Ornament in time for Hallmark’s Holiday Open House event starting Nov. 6.
The Kylo Ren and Rey itty bittys plush characters will be available at the end of November. A special edition version of one of these characters will be available in December.
Cubeez, Hallmark’s character-based metal boxes to fill, stack and collect, will appear in Hallmark Gold Crown® stores as a four-piece collector set bearing likenesses of round Droid BB-8, as well as the characters Rey, Kylo Ren and Captain Phasma. Other new gift items inspired by the movie include mugs and drink coasters.
Greeting cards for all occasions will feature characters and spacecraft from Star Wars: The Force Awakens, and will be available for sending this fall.
Additional Christmas ornaments, including decorative ball sets and sculpted figures of new Star Wars characters, will be available this fall at participating Hallmark retailers nationwide.
The largest selection of Hallmark Star Wars products will be found in Hallmark Gold Crown stores and online at Hallmark.com; use the store locator to find a nearby store.
Images and press release from Hallmark.com.