2017 Nissan Rogue: Rogue One Star Wars Limited Edition, the first-ever Star Wars-branded full-size production vehicle, stands ready to “take on any battle” Nissan is one of five global brands joining forces with Lucasfilm Ltd. for launch of an extensive global promotional campaign in support of “Rogue One: A Star Wars Story,” opening December 16
• Nissan is one of five global brands joining forces with Lucasfilm Ltd. for launch of an extensive global promotional campaign in support of “Rogue One: A Star Wars Story,” opening December 16
• A special limited edition 2017 Rogue model, the first production vehicle ever to include Star Wars-branded elements, makes its global debut at the 2016 Los Angeles Auto Show
• Named “Nissan Rogue: Rogue One Star Wars Limited Edition,” it is designed to build awareness and familiarity of the extensively redesigned 2017 Rogue
• Only 5,400 units of the Limited Edition vehicle will be available in the U.S. and Canadian markets – custom features include a unique badge designed in conjunction with Lucasfilm, along with exclusive interior and exterior trim items and full-size Death Trooper collectible helmet
• Continues Nissan’s “Year of the Truck” momentum, featuring new Rogue, TITAN, Armada and Pathfinder
LOS ANGELES – The name association is obvious – Nissan Rogue meet “Rogue One: A Star Wars Story,” the first-ever standalone Star Wars story. It’s only fitting then that Nissan and Lucasfilm, the studio behind the latest addition to the Star Wars movie empire, join forces for the first-ever full-size production vehicle to include Star Wars- branded elements, the “Nissan Rogue: Rogue One Star Wars Limited Edition.”
Based on the extensively redesigned 2017 Nissan Rogue compact SUV, just 5,400 copies of the Nissan Rogue: Rogue One Star Wars Limited Edition will be produced – 5,000 for customers in the United States and 400 for Canada. In addition to the wide range of custom features and equipment, each vehicle also comes with an exclusive numbered, full-size replica collectible Death Trooper helmet.
“The Nissan Rogue and the first Star Wars standalone movie share more than just a name. The Star Wars film franchise has pushed the boundaries of technology since the debut of the original episode nearly 40 years ago,” said Jeremy Tucker, vice president, Marketing Communications & Media, Nissan North America, Inc. “Nissan is doing the same with its industry-leading cars, trucks and SUVs like the new Rogue – our most advanced Rogue to date – so it’s natural that the two join forces.”
The 2017 Nissan Rogue is showcased in a series of Star Wars-themed marketing efforts by Nissan that demonstrate the vehicle’s Intelligent Safety Shield technologies and the Nissan Rogue’s ability to “take on any battle.” The first special effects-heavy commercials debuted in late October. But while the marketing shows the new Rogue in a simulated Star Wars battlefield, the Nissan Rogue: Rogue One Star Wars Limited Edition stands on its own as a truly unique, collectible, real-world vehicle.
Based on the 2017 Rogue SV grade level with Sun and Sound Touring Package (Panoramic Moonroof and Bose® audio) and offered in front-wheel and all-wheel drive, it features signature LED headlights, black grille and lower finisher, black rear door finisher, black roof rails and door handles, D-pillar “Rebel Alliance” and “Galactic Empire” logo decals, “Star Wars” logo clear rear bumper protector and Rogue One logo badging on the front doors.
Inside, special features include logo carpeted floor mats, “Star Wars” logo illuminated kickplates, “Rebel Alliance” and “Galactic Empire” logos in cupholder inserts and interior accent lighting. It is offered in just two colors – Magnetic Black and Glacier White – and one interior color, charcoal.
Like all 2017 Rogue models, the Nissan Rogue: Rogue One Star Wars Limited Edition is powered by a 2.5-liter DOHC 16-valve inline 4-cylinder rated at 170 horsepower and 175 lb-ft of torque (a new, first-ever Rogue Hybrid will be available by the end of 2016, but not offered with the Limited Edition). Also standard are the next-generation Nissan Xtronic transmission with Sport and Eco Mode switches, Blind Spot Warning (BSW) and Rear Cross Traffic Alert (RCTA) – along with Nissan Intelligent KeyTM with Push Button Start, Bluetooth® Hands-free Phone System, Streaming Audio via Bluetooth®, SiriusXM® Satellite Radio (SiriusXM® subscription required, sold separately) and Bose® audio system with nine speakers.
“For most fans, their love affair with Star Wars started in childhood, with hours spent playing with miniature replicas of the various X-wing fighters and other vehicles,” added Tucker. “Now, for a special few, they have a chance to engage with a full-scale collectible, the Nissan Rogue: Rogue One Star Wars Limited Edition. And more than just a big kid toy, the Limited Edition is every inch the real thing – a Rogue for every adventure you can imagine.”
The Rogue One Star Wars Limited Edition package will be available for a Manufacturer’s Suggested Retail Price1 (MSRP) of $1,990, and is only available on 2017 Rogue SV equipped with the Sun and Sound Touring Package. All 5,400 Rogue One Star Wars Limited Edition vehicles are assembled by Nissan in Smyrna, TN. For more information on the 2017 Rogue and the complete lineup of Nissan vehicles, please visit NissanNews.com.
# # #
1. Manufacturer’s Suggested List Price: Dealer sets actual price. Prices and specifications are subject to change without notice.
Disclosure: Coffee With Kenobi received a $50 Fandango gift card from Nissan.
Thank you to Nissan for the press release and images.Powered by Sidelines