PopMinded by Hallmark Introduces Event-Exclusive Products for 2017
Hallmark Keepsake Ornaments, itty bittys® and gifts among items planned at seven events
KANSAS CITY, Mo. (March 30, 2017) — PopMinded by Hallmark plans its highest-ever level of yearly participation at the nation’s largest pop culture fan gatherings with limited quantities of products and collectibles developed exclusively for events starting next month.
PopMinded, which debuted nationally last year, is Hallmark’s new way to celebrate fandom with gifts and collectibles created and chosen with all fans in mind. PopMinded continues and expands on Hallmark’s decade-long tradition of providing event attendees access to Hallmark’s ever popular event exclusive products through its event pop-up store.